Helped Navitas Safety Achieve over 1m of Sales in Just 7 Months Repeat Digital helped Navitas which is an advanced technology SaaS company to Kazakhstan Phone Number List achieve over £1m of sales in just 7 months. About the Client Navitas Safety is an advanced technology SaaS company based in the UK, providing health and safety services to both UK and international clients across the food and hospitality industry. The key selling point is that their services are all online. They visualize food safety processes and use digital checklists, routines, and Kazakhstan Phone Number List allergen tracking that are all accessible on one database for customer convenience. The Brief The brief was to generate leads by using the best digital marketing opportunities to help grow the business. To achieve this.
Navitas Safety wanted to focus on reaching relevant search users online, who were those seeking digital food safety management services. The target Kazakhstan Phone Number List audience was decision-makers within the food sector, such as food directors, head chefs, and restaurant owners within small and large businesses. forecast-campaign-april Faced with the unpredictable COVID-19 pandemic, where restaurants and various food services were being Kazakhstan Phone Number List forced to temporarily close, Repeat Digital knew this would be a challenging marketing project. Action Repeat Digital undertook keyword research and created search campaigns with the best keywords to use for building Navitas Safety’s brand awareness and acquiring user interest.
This would ensure that search users would be shown suitable ads. Repeat Digital initially started with Google Ads campaigns. However, they weren’t Kazakhstan Phone Number List achieving the conversion rates they hoped, so they decided Facebook Ads would be more impactful. Facebook Ads can be particularly effective because of the wide range of ad creation and audience targeting possibilities. You can direct ads to your specific audience with Kazakhstan Phone Number List Facebook’s advanced targeting tools, focussing on specific industries, interests, demographics age, etc. Therefore, you send the right brand message to the right customer while they’re exploring their news feed or viewing stories.